Bambuser launches Phygital Solutions – revitalization of physical sales areas with a new hybrid concept

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Released: October 14, 2021 at 4:28 am EDT|Updated: 1 hour ago

STOCKHOLM, October 14, 2021 / PRNewswire / – Bambuser continues to lead the new retail landscape and world leader in live video shopping and is launching Phygital Solutions, a unique and bespoke live video shopping concept that meets the needs of physical retail spaces such as malls, shops and hotels.

As the world faces the lifting of COVID-19 restrictions, live video shopping is making more and more appearances in physical retail spaces, bridging the gap between the increasing demand for easy online shopping and the need to revive stores that have long been have to contend with a decrease in customer frequency.

In 2021 Bambuser developed a specialized concept aimed at property owners, shopping malls, department stores, large chain stores and hotels. The purpose is to help them offer new and exciting ways to market their space, increase reach and increase sales. Bambuser’s Phygital Solutions were developed in close collaboration with some of Scandinavia’s largest real estate owners such as AMF Fastigheter and Atrium Ljungberg.

“In the past two years we’ve learned that interactive and social video will revolutionize all aspects of retail. I’m excited and have high expectations for physical spaces that adapt to the growing live shopping trend, being both forward-thinking property owners and Department stores are leaders. ” the way together with Bambuser “, says Maryam Ghahremani, CEO of Bambuser.

To talk about the new launch, retail specialist and Head of Phygital Solutions, Annelie Gullström, will be attending the very first BamTalks event, which will be held on Tuesday October 19th at 15:00 CEST / 14:00 CEST / 9:00 am EST.

You can find more information about Bambuser’s Phygital solutions at bambuser.com/phygital.

Contact information

Corporate communications, Bambuser AB | +46 8 400 160 00 | press@bamuser.com

Certified consultant

Erik Penser Bank AB | +46 8 463 83 00 | Certifiedadviser@penser.se

About Bambuser

Bambuser is a software company that specializes in interactive live video streaming. The company’s lead product, Live Video Shopping, is a cloud-based software solution used by clients such as global e-commerce and retail companies to host live shopping experiences on websites, mobile apps, and social media. Bambuser was founded in 2007 and is headquartered in Stockholm.

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