Pivotree signs service contract with leading retailer to further develop its smooth e-commerce strategy
The omnichannel approach has optimized inventory and availability and one more thing
seamless UX and laid the foundation for 300% YOY growth in the second quarter of 2020.
TORONTO, April 15, 2021 / PRNewswire / – Pivotree Inc. (TSXV: PVT) (“Pivot tree” or the “society“), a leader in frictionless commerce solutions, announced today that one of its long-term retail customers has just signed a service agreement to provide improvements to its eCommerce technology platform that will further increase inventory availability, shipping options and item findability, after seeing impressive performance results from its modernized omnichannel e-commerce platform and order management system implemented and supported by Pivotree, including a 300 percent year-over-year growth in online sales in Q2 2020.
Building on a relationship now in its eighth year, Pivotree has refined and implemented a three-pronged, frictionless e-commerce strategy for the company. During that time, Pivotree helped the retailer achieve a compelling UI and UX redesign that will build loyalty from its existing customers and attract a new generation of digitally savvy consumers. It also replaced the company’s costly legacy system by migrating the company to a new eCommerce platform powered by the SAP Commerce Cloud while successfully helping to meet its aggressive online sales metrics.
This transformation enabled the company to move from sending online orders from a central distribution center to releasing inventory across the store network. Not only does this capability provide significant operational efficiencies, it also ensures that customers have access to a wider range of products and fewer items in stock. The ability to show them local store inventory also helped bring more visitors to the stores. Today, the retailer is able to intelligently source products based on closeness to the customer, easily facilitate warehouse transfers from store to store, and provide customers with the convenience of in-store pickup and drop-off.
The bottom line is that the company now has a clear advantage in its segment. With net income growth of over 300 percent and sales growth of more than 50 percent in 2020, it clearly outperforms the competition in the categories and will continue to take advantage of really smooth trading in its online and in-store presence when it occurs the next phase of growth.
Even though COVID-19 caused unprecedented levels of online traffic, the retailer was nonetheless able to confidently meet customer demand and provide a seamless user experience. With an optimized order management system throughout the company, the company was also able to shorten delivery times in this critical phase for business and further consolidate its leadership position in a highly competitive industry.
“To thrive in the digital age, online retailers must focus on making trade run smoothly by removing the barriers that affect critical customer-facing processes and back-end processes,” said Greg Wong, Chief Revenue Officer at Pivotree. “That requires a new, smooth way of thinking, and this customer has shown what is possible when companies take this approach.”
For more information on how Pivotree can help retailers deliver seamless ecommerce experiences, please visit https://pivotree.com/services/by-industry/retail/. To learn more about Pivotree’s strategy for smooth thinking, Click here.
About Pivotree
Pivotree is a leading global retail and MDM service provider. It is an end-to-end provider that supports clients from strategy, platform selection, deployment and hosting to ongoing support. It acts as a single expert resource helping companies relentlessly adapt to an ever-changing digital retail landscape. Leading and innovative customers rely on Pivotree’s extensive expertise to select company-proven solutions and to design, build and connect critical systems to keep them running smoothly at critical moments in a retail business. Pivotree serves as the trusted partner of over 170 market-leading brands and forward-thinking B2C and B2B companies, including many Fortune 1000 companies. With offices and customers in the Americas, EMEA and APAC, Pivotree is widely recognized as a highly-growth company and industry leader the whole world. For more information, visit http://www.pivotree.com.
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SOURCE Pivotree Inc.
